In an effort to enhance their member’s experience and revitalize their brand, the executive team at Homefield Credit Union decided to renovate their main office retail lobby and make it more consistent with their Milford branch.  While the interior finishes and millwork reflect the look and feel of the Milford branch, Solidus offered a refreshed approach to the design.

New furniture was introduced to add more comfort and style to the space and provide added work efficiency.  Our interior designer delivered some additional spark by incorporating flashes of yellow wall color in unexpected places. The branding was also revamped to make it bolder and more engaging, which will increase the client’s exposure and generate public interest. To lend some authenticity to the design our branding designer took a custom photo of the local farmland for use in their entryway mural.

These updates have given the space a renewed energy and functionality that will help the credit union maintain a strong identity and build lasting relationships with their members.

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